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Measurement

Defining the Value of Information: Beyond ROI

Presentation: Information Professionals are constantly being challenged to produce "ROI" statements on their expenditures for information. Upper management may ask, "Why should we spend all this money for information services, when everything we need is available on the internet for free?" This session goes beyond traditional "soft" metrics (e.g. time saved) to take a hard look at the business value information expenditures bring to those who pay for them.